Graduate Academy
D&AD

A good chunk of what D&AD do as a charity is involved with education. Teaming up with Hewlett Packard an award scheme has been created for the thousands of design students who leave university every year.

It’s named The Graduate Academy, a competition that enables fifty of them to get a look in.

The D&AD website is taken over by footage of students peering through the screen. In the first few days of announcing the brief over 900 were downloaded.